I’m Adam. That’s me trying to smile on a green sofa.

I help public, cultural and not-for-profit organisations find new insights through research.

I work with you to understand what it all means and how these insights can be used to make a difference.

I like to help. Need some help? Get in touch and let’s get started.

Have I mentioned that I’m award-winning?

What I do

Market Research


Social Research

Audience Research

User Research

People seem to like working with me

“His experience and skills are so useful. Everything he delivers is high quality and nothing is too much trouble. I love working with Adam!”

Sally Shaw

Director of People and Stakeholders, Blackpool Transport

“Adam is a pleasure to work with. He gives us insightful, honest advice and never lets us down. He really gets what we need.”

Philip Mousdale

Corporate Director, Pendle Borough Council

“Adam was so professional, organised and a real pleasure to work with. I’ve no doubt we’ll use Pearson Insight again.

Paul White

Director, Wise Owl Creative

“Adam was responsive and professional throughout and we look forward to working with Pearson Insight again.

Ben Verinder

Director, Chalkstream Ltd

“Adam consistently offers a professional service and I have found his advice, knowledge and flexibility invaluable throughout the process.”

Sara Ordonez

Policy and Performance Officer, Wyre Council

“Adam often went above and beyond during the process of working with us, working to accommodate our tight deadlines.”

Emma Grant

Talent and Skills Manager, Manchester Digital

Subscribe to a monthly email full of…me

I write stuff once a month and then it appears in your inbox. I can’t promise it’ll be any good. And I have no idea what day it will land. But when you do get it, it’s sure to be filled with words and links. Probably the odd swear word. And a song. Because it’s my newsletter and I like music.

People say things about it. Mostly good.

“Adam’s newsletter is one of the most engaging, authentic things I’ve read in a good while.”

Ed Callow

Freelance copywriter, with excellent taste in newsletters

“It’s a cosy mine of shiny insights and observations to get the brain going!

Stacey Tillott

Freelance marketer, she knows her newsletters

“Thumbs up to Adam for the latest instalment of his freelance newsletter.”

Martin Brooks

My accountant, he's not biased at all

“Adam signed me up. I have no idea why. When I ask him how things are going, he makes me wait for the newsletter.

Cassie Pearson

My long suffering wife